Unilever owns an array of brands from food and beverages (including Becel and Lipton tea) to home and personal care (including Vaseline and Axe). The company bought Dollar Shave Club for $1 billion previous year, then bought eco-friendly diaper and laundry detergent maker Seventh Generation.
DIY cloth diaper laundry detergent. 2 C. washing soda, 1 C. baking soad, 1/2 C. oxiclean pure (some people swear baking soda is bad for diapers, but since washing soda is the main ingredient in my Charlie's Soap, I don't see why not.) Make and to use for regular diapers add soap.